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The redesign of a website narrating decades of University of Toronto Scarborough’s history.

All in 8 weeks @CDHI Accelerator, UofT

Struggle for Identity

CO-OP | UX DESIGN

The Struggle for Identity team had collected stories over a decade at the University of Toronto Scarborough (UTSC) in the form of articles, oral histories, videos and audios, forming a narrative of the Institution’s struggle for its identity. They wanted to share their research with the community in an e-book (detailed) and a website (curated) on the 60th Anniversary of UTSC

DURATION

8 Weeks

TOOLS

Figma, FigJam, Miro, WordPress, PressBook

MY ROLE

UX Designer, Project Manager

THE INITIAL PROBLEM

Showcase a decade’s worth of stories portraying UTSC’s struggle for identity in an engaging manner to the UTSC community

How do you even get started?

STEP 1

Attempted to gain a comprehensive understanding of the data the team had

The project had 3 components:
1.  100s of GB of data collected over 10 years (Platform: Drupal)
2.  The Website to be redesigned (Platform: WordPress)
3.  The e-Book the team was writing (Platform: PressBooks)

TAKEAWAY

I was responsible for designing the website, which would serve as a gateway to the larger research project

THE (UPDATED) PROBLEM

The website has to be engaging and seamlessly connected to the eBook, to drive the users to the eBook (therefore to the wider scope of the project)

We love some clarity after serious brainstorming

STEP 2

Use Market Research to identify what I can “show” the stakeholders

I looked at how other similar oral history projects had been compiled as a website/application, and identified factors to consider. Since it is a publicly funded research project, accessibility and AODA compliance was very important.

Fig 1. Consistent Organization, Links to External Database (Baylor University)

Based on Market Research, there had to be:

 

  1. Consistency: To tell an impactful story across all channels of engagement

  2. Curation: Engaging content to serve as a portal to their research, organized by themes

  3. External Links: Links to external eBook and database, to allow the users to browse their collections

Fig 2. Organized by role of individual (Stanford University)

STEP 3

Design as a tool for ideation

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